Microsoft takes a page out of Google’s playbook: AI summaries take center stage in Bing, too

AI is becoming a bigger part of our online experience, and it seems like big tech companies aren’t hitting the brakes anytime soon. OpenAI, which gets huge backing from Microsoft, has just unveiled a new project to take on Google Search. Meanwhile, Microsoft itself is keeping the momentum going by adding even more AI features to its own search engine, Bing.

Microsoft Bing is now serving up AI search results, much like Google’s AI Overviews

Bing’s latest search update highlights AI-generated answers, placing them front and center, while traditional search results take a backseat. This new feature leverages AI to sift through the top search results and deliver a concise summary with the most relevant information.Microsoft has given us a sneak peek at this new search experience, and it is quite detailed. For instance, if you search for “What is a spaghetti western?” Bing will show you an in-depth summary covering not only a detailed blurb on the genre’s history and origins but also related videos, a chart highlighting the top and most influential films, and even info on the music. It packs a lot of information into a single page – maybe even too much.